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Brand Experience Architects
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We believe in the power of your brand to
write the future of your business.

To generate value

Brand experiences create lasting impressions that translate into customer loyalty and increased lifetime value, driving sustainable business growth.

To create the competitive edge

A well-crafted brand experience differentiates your offerings, providing a unique edge that sets you apart from competitors.

To drive demand

Compelling brand experiences stir emotion and engagement, sparking interest and demand that propel your brand forward in the market.

To prioritise investment

Strategic brand experiences guide resource allocation, ensuring investments are directed towards initiatives that amplify brand impact.

To build belief

Consistent and impactful brand experiences instil confidence and belief, reinforcing trust and loyalty among customers and employees alike.

To align people and stakeholders

Unified brand experiences harmonise the vision and efforts of internal teams and stakeholders, fostering collaboration and shared success.

We believe brands are built through the experiences they create, through each interaction, every day.

0% of brand building comes from brand experience.

Source: Kantar

0.00x predicted revenue impact when both BX and CX are improved.

Source: Forrester

Unfortunately, for many brands, 
there are experience gaps that hold them back.

The gap between Reality and Ambition
Reality
Experience gap
Ambition
The gap between Delivery and Promise
Delivery
Experience gap
Promise
The gap between Execution and Strategy
Execution
Experience gap
Strategy

We architect brand experiences that close these gaps between where a brand is and where
it could be.

  • Unu Health project

    Unu Health

    See case study
  • VodaPay

    See case study
  • Pepkor project

    Pepkor

    See case study
  • Teneo project

    Teneo

    See case study
  • Travel Counsellors project

    Travel Counsellors

    See case study
  • Belstaff project

    Belstaff

    See case study
  • Investec project

    Investec

    See case study
  • Legal services digital platform transformation and client experience design for Johnson Hana

    Johnson Hana

    See case study
view all
  • 01
    BMS logo
    BMS
  • 02
    Belstaff logo
    Belstaff
  • 03
    Canada Life logo
    Canada Life
  • 04
    Dunnes logo
    Dunnes
  • 05
    INEOS Logo
    INEOS
  • 06
    IOB logo
    IOB
  • 07
    Johnson Hana. logo
    Johnson Hana.
  • 08
    Jameson logo
    Jameson
  • 09
    Netcare logo
    netcare
  • 10
    OUTSurance Logo
    OUTsurance
  • 11
    Pepkor logo
    Pepkor
  • 12
    Rapha logo
    Rapha
  • 13
    Spar logo
    SPAR
  • 14
    Supersport Logo
    Supersport
  • 15
    Telkom logo
    Telkom
  • 16
    Teneo logo
    Teneo Schools
  • 17
    Travel Counsellors logo
    Travel Counsellors
  • 18
    Unio logo
    Unio
  • 19
    Unu health logo
    Unu health
  • 20
    Vodapay logo
    Vodacom Group

Our team of brand experience architects.


get in touch

hello@luckybeard.com let's chat
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Pretoria

Southdowns Ridge Office Park, Cnr
Nelmapius & John Vorster Ave,
Irene, Centurion, 0123

Johannesburg

37 Bath Avenue, Rosebank,
Johannesburg, 2193

Dublin

15 Harcourt Street,
Dublin, D02XY47

London

First Floor, West Wing, Somerset
House, Strand, London, WC2R 1LA


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